Urugendo rw'Imurikagurisha ry'Umucyo ku Isi 2.0
Binyuze muri serivisi zo gushushanya no gutegura imurikagurisha ry’urumuri ry’ikigo cyacu, dutanga serivisi zo gushyiraho abakozi b’inzobere zigamije gukora imurikagurisha rikurura abantu mu bidukikije by’ubucuruzi. Intego ni ugukurura abantu benshi, kongera agaciro k’ubucuruzi bw’akarere muri rusange. Ibi ntibifasha gusa mu kwinjiza amafaranga mu buryo butaziguye ku bibuga bitandukanye by’isi, ahubwo binafasha mu kongera inyungu ku bicuruzwa binyuze mu kwamamaza no kugurisha ibicuruzwa bifitanye isano n’ubukerarugendo mu gihe cy’ibirori.
Serivisi zacu zirenze gushushanya no gutegura imurikagurisha ry’urumuri gusa; tunatanga itsinda ryihariye ryo gushyiraho ibikoresho kugira ngo umushinga ushyirwe mu bikorwa neza. Dukoresheje ubu buryo busesuye, twiyemeje guha abakiriya bacu igisubizo gikubiyemo byose kugira ngo bazamure ubwiza n’ubuhanga mu guhatana kw’ahantu bakorera ubucuruzi.
Wisanzure urebe byinshi kuri serivisi zacu zo kwerekana urumuri ku rubuga rwacu kandi umenye uburyo ubu buryo bushya bwo kongera agaciro k'ubucuruzi bwawe n'ibikurura abantu.
Ibikubiyemo
Incamake y'umushinga
Dushingiye ku bushobozi busanzweho, tuzongera uburebure bw'imiterere yacu, twagure ibintu byose, kandi duharanire guteza imbere imigabane mishya ku isoko.
Imiterere y'ikipe
Guhuza amakipe yo kuri interineti n’ayo hanze yayo, imurikagurisha n’ihuza rya serivisi, uhereye ku isesengura ry’ibikenewe, birema itsinda ryuzuye kandi rifite ireme.
Isesengura ry'Isoko
Tangira usesengure ibicuruzwa bihanganye, ushakishe amasoko atandukanye, kandi utange serivisi nshya z'imurikagurisha.
Gahunda y'ishoramari
Gusesengura neza ingengo y'imari ikoreshwa, gusuzuma ingaruka, uburyo bwo kugaruza no kubikuza, kunoza gahunda z'ishoramari, no kwemeza umutekano w'ishoramari.
01 Incamake y'umushinga
Urugendo rwa Light Show 2.0 ni iki?
Uburyo bushya bw'imurikagurisha bukomoka ku maserukiramuco y'urumuri asanzweho, imurikagurisha ry'urumuri, n'ibirori by'amatara, bihuza imurikagurisha ry'urumuri rifite insanganyamatsiko, ahantu hafotorwa hifashishijwe amafoto, ibitaramo by'inkuru zifite insanganyamatsiko (ikinamico ntoya za siyansi, nibindi), imurikagurisha ry'amatsinda y'urumuri gakondo, insanganyamatsiko n'ibindi bikoresho bito. Ni umushinga wuzuye w'urugendo rw'ijoro uhuza kugurisha, ibiryo n'ibicuruzwa byihariye by'Abashinwa.
Ivugurura ry'ikoranabuhanga
Shaka ibyiza n'ibibi by'Iserukiramuco ry'Igihugu ry'Umucyo, Imurikagurisha ry'Umucyo n'ubundi buryo bwo gukora udushya mu ikoranabuhanga kugira ngo hagerwe ku guhanga udushya mu gushushanya, bikwiranye cyane n'ibiranga "kwimura, gutwara, gutunganya no gusenya". Duhereye ku biranga guhanga, dukora ubushakashatsi, guteza imbere no gushushanya isoko, kandi dutanga imurikagurisha rishya "rireba, rifotora, rihuza abantu, kandi ritanga inyigisho".
Imikoranire mu bucuruzi
Guhera ku rwego rw'ibanze no gutanga ubufasha bw'ubucuruzi bwinshi n'ubufatanye; Amakamyo atwara ibiribwa, amaduka, uburenganzira bwo kwita amazina, ibikorwa by'ubufatanye mu bucuruzi, nibindi. Gutanga imitako yihariye mu maduka no kugurisha ibicuruzwa byihariye by'ibirori (harimo na IP yiyubakiye).
Kwagura Ibicuruzwa
1. Kwagura uburyo bwo kugurisha amatike, kwitabira, gutora, no ku buntu mu gihe gito. 2. Kwagura ibikubiye mu bicuruzwa, uretse amatike, kongeramo ahantu ho kugurisha kugira ngo utange ibicuruzwa bikomoka ku bicuruzwa, ahantu ho kugurisha ibiribwa n'ibicuruzwa byo mu rugo. 3. Gukora akazi keza mu bwubatsi bushya bw'itangazamakuru, gukoresha QR code scanning, konti rusange, n'imbuga za interineti zemewe kugira ngo ukusanye amakuru y'abakiriya hanyuma ukayakoreshe nk'urubuga rw'abantu ku giti cyabo kugira ngo utange inkunga kuri serivisi zo mu rugo zikurikira.
Urugendo rwa 01 2.0
Uburyo bwo gushyiraho imurikagurisha ry'ingendo
Mbere na mbere, tugomba gushakisha no gukora ubushakashatsi ku hantu nyaburanga, pariki z’inyamaswa, ubusitani bw’ibimera, imirima, nibindi bikwiye nk’aho gukorera imurikagurisha, no kuganira ku bufatanye bwimbitse n’ubufatanye bw’umwaka wose. Ibisabwa by’ingenzi ni (ububiko n’ahantu ho gukorera ibicuruzwa). Icya kabiri, hashingiwe ku nzira zo gutwara abantu n’ingendo z’abaturage, duteganya imurikagurisha ry’amezi 6-12 mu bice bitandukanye kugira ngo tubare ikiguzi cy’ubwikorezi buri mwaka. Hanyuma ububiko bwa nyuma bwo kongera gukoresha ibikoresho bushyirwa mu bikorwa kugira ngo bushobore kongera gukoresha ibikoresho, kubibika no kubibungabunga, butegereje kwinjira ku isoko rya kabiri. Leta Zunze Ubumwe za Amerika-Uburayi-Aziya y’Amajyepfo y’Uburasirazuba
01 Igenamigambi ry'umushinga
Uburyo bwo kumenya iterambere rirambye kandi rirambye ry'umushinga
● Ingengo y'imari y'ikiguzi iragenzurwa. Kuva ku ishyirwaho ry'ikipe, gushushanya no gutegura, ubufatanye mu bucuruzi, gutwara abantu n'ibintu no kwerekana ububiko, kugeza ku gusubira mu bubiko, ikiguzi cyose gishobora gusuzumwa binyuze mu bushakashatsi bw'abahanga n'uburambe, hamwe n'igipimo cy'amakosa kitarenze ± 10%.
● Imiterere rusange ya interineti na interineti ikoresha imurikagurisha ry’urumuri nk'umurongo w'imbere wo gukurura abafana no kwerekana ishusho, kandi amaherezo ikabona abakiriya bagenewe bishingiye ku miryango. Muri buri gikorwa, dukoresha byuzuye ubuhanga bwihariye bw'Iserukiramuco ry'Amatara kugira ngo gusharishe ibicuruzwa byo kuri interineti dushobora gutanga, hagakurikiraho ibicuruzwa byo mu rugo bigamije ibyo umuryango ukeneye, hanyuma tukabinjiza mu muyoboro wacu, tugakomeza kubaha ibicuruzwa byacu byihariye byiza. Ibicuruzwa nk'amatara ya Noheli, ibicuruzwa bito, nibindi.
● Mu imurikagurisha ry’ibanze, hashyirwaho IP ikomeye y’ikimenyetso kugira ngo hashyirweho izina ry’ibanze ry’ikirango cy’ejo hazaza kandi hagerwe ku gikorwa cy’imurikagurisha ry’ikirango gitegerejwe cyane kandi kizakunzwe muri buri imurikagurisha.
02 Gukorana mu Kipe
Ishami rishinzwe igenamigambi
Ashinzwe icyerekezo rusange cy'imikorere y'ikigo, gushyiraho no gutegura ingamba, no guhuza imikoranire y'amashami atandukanye; agizwe n'abayobozi b'amashami n'umuyobozi mukuru w'ikigo.
Ishami rishinzwe iyamamazabikorwa
Ashinzwe kugenzura ubucuruzi bw'isoko; iterambere ry'isoko; gutegura ibirori; guteza imbere ishoramari; ibiganiro ku kibuga, n'ibindi;
Ibikubiye mu kazi by'ingenzi ni ibiganiro by'ibanze ku hantu habera igikorwa, gukusanya amakuru, isesengura ry'isoko no gutegura ibirori.
Mu cyiciro cya nyuma, izahuza ahanini ibyo kugurisha kuri interineti, mbere yo kugurisha na nyuma yo kugurisha, gutegura ibirori bitari kuri interineti, serivisi ku bakiliya n'indi mirimo.
Ishami ry'ikoranabuhanga
Ashinzwe gushushanya ibikoresho byose by'amatara; Gushushanya ikirango; Gushushanya urubuga rwo kuri interineti no gushushanya kuri Twitter; Imirimo yo gushushanya nk'amaposita, amabaruwa yo gutunganya, amakarita y'ikarita n'amatangazo yo mu maduka.
Ishami ry'Ubwubatsi
Ashinzwe ishyirwa mu bikorwa ryihariye ry'umushinga wose, harimo gukora ibicuruzwa, gutwara, gushyiraho, kubungabunga, gusenya, n'ibindi.
Mu ntangiriro, ugomba gufasha abashushanya n'abahanzi mu guteza imbere ibicuruzwa no gukora udushya.
Mu cyiciro cya nyuma, ibibazo bishya bigomba kugarukaho buri gihe mu gihe cyo kubaka kugira ngo binoze umusaruro.
02 Ishami rishinzwe gufata ibyemezo
Ashinzwe imirimo yose yo gushushanya ijyanye no gushushanya ibicuruzwa, harimo gushushanya amashusho, kubaka, gushyiraho inyuguti, nibindi, kandi ashinzwe ibishushanyo byose nko kwamamaza imbuga za interineti, amaposita, amakarita, amaposita agenewe aho umushinga uherereye, nibindi;
Abayobozi b'ishami rishinzwe iyamamazabikorwa, ishami ry'ubwubatsi, ishami ry'ibishushanyo mbonera, ishami ry'imari n'andi mashami ni bo bakozi bakomeye, batanga ahantu hahagije ho gukorera ho kuganira. Imishinga mishya n'imbogamizi nshya bisaba ko amashami yose akorana kugira ngo ashake uburyo bwiza bwo gutera imbere.
Kugenzura akazi ka buri shami, kumenya neza ibikubiye mu kazi, kwakira no gusura abakiriya bo ku rwego rwo hejuru, gutegura akazi ka KPI, gushaka abakozi bafite impano, gukusanya inkunga, nibindi.
02 Ishami rishinzwe iyamamazabikorwa
● Ubushakashatsi ku isoko: Ashinzwe ibiganiro ku hantu hakorerwa umushinga n'ibisobanuro birambuye ku bufatanye; Ashinzwe gutegura ingano y'aho imurikagurisha rizabera n'igenamigambi ry'ibanze ry'imurikagurisha; Ashinzwe gukora ubushakashatsi ku makuru y'urujya n'uruza rw'abantu, amakuru y'imurikagurisha ryashize, amakuru y'imurikagurisha akikije, ubwikorezi n'ibindi bisabwa mu imurikagurisha. Amakuru atandukanye y'ibanze arakurwaho by'agateganyo...
● Ubufatanye mu bucuruzi: Ashinzwe kuganira ku iduka, kwita amazina, ubufatanye mu gukorera aho hantu, nibindi; Ashinzwe guhuza abakozi b'igihe gito, isuku, kugenzura ibinyabiziga, kurinda inkongi z'umuriro, nibindi; Ashinzwe kugurisha amatike muri rusange.
● Gutegura umushinga: Binyuze mu igenzura ry’aho ibikorwa bizabera, tuzakora igenamigambi ryuzuye ry’ibikorwa hirya no hino aho umushinga uzabera kandi dushyireho uburyo bwose bwo gutwara abantu, gukwirakwiza ibicuruzwa, serivisi, ibikorwa, nibindi. Gukora igenamigambi ryimbitse ry’uburyo bwo kugurisha, uburyo bwo kwamamaza, n’ibikubiye mu birori.
● Kugurisha ibicuruzwa: Ashinzwe kwamamaza ibintu bito, utuntu duto, ibikinisho, IP, nibindi; Ashinzwe gushyiraho, kubungabunga no kugurisha igice cy’ibicuruzwa byo kuri interineti ku rubuga. Ashinzwe amashusho magufi, ingingo zoroshye, imishinga yo gutegura ibirori, nibindi.
Ishami rya 02 ry'ikoranabuhanga
Igishushanyo mbonera cy'ibicuruzwa
Ashinzwe imirimo yose yo gushushanya ijyanye no gushushanya ibicuruzwa, harimo gushushanya amashusho, kubaka, gushyiraho inyuguti, nibindi, kandi ashinzwe ibishushanyo byose nko kwamamaza imbuga za interineti, amaposita, amakarita, amaposita agenewe aho umushinga uherereye, nibindi;
Ishami rishinzwe igenamigambi
Ashinzwe guteza imbere ibicuruzwa bya IP by’ikigo by’umwimerere; Ashinzwe gushushanya no gushyira mu bikorwa ishusho y’ikigo kuri interineti ndetse n’ibikenewe mu ishami rishinzwe kwamamaza.
Guhuza Imiterere
Koresha neza inshingano zawe zo guhuza ishami kugira ngo utange ubufasha bworoshye hagati y'Ishami rishinzwe iyamamazabikorwa n'Ishami rishinzwe ubwubatsi, wifatanye mu mirimo yihariye yo gushushanya hagati y'amashami yombi y'umushinga, igenzura ry'aho ibikorwa bizakorerwa, no gushushanya uburyo bwo guhuza ibikoresho by'amatara n'ahantu bizakorerwa.
02 Ishami ry'Ubwubatsi
Guteza imbere impano
Gutanga amafaranga y'abakozi b'ubwubatsi n'ibikorwa byo gushyiraho urunigi rw'ibikoresho.
Ikigo cy'ubushakashatsi
Gutanga imirimo yihariye yo kubaka kugira ngo hakorwe ibikorwa.
Umushinga
Gutanga umusaruro, kuwutwara, kuwushyiraho, kuwusenya n'indi mirimo yihariye y'umushinga.
Gusana nyuma yo kugurisha
Fatanya n'ishami rishinzwe kwamamaza kugira ngo urangize akazi ko gutanga no kugurisha ibicuruzwa byo kuri interineti.
Inkunga y'abakozi
Gukorana n'ishami rishinzwe kwamamaza n'ishami rishinzwe gushushanya imishinga kugira ngo bakore igenzura ry'imishinga.
03 Isesengura ry'ibicuruzwa bihanganye
Icyitegererezo cy'Ubucuruzi Buhuriweho
Abakora ibicuruzwa bahanganye bakunze kugurisha imishinga binyuze mu buryo bw’imikoranire; Urugero, bakorana na pariki n’ubusitani bw’ibimera kugira ngo batange ibicuruzwa hanyuma batange uburyo bwo gusangira amatike.
Igipimo cy'ibicuruzwa bihangana
Dukurikije amakuru n'ibiganiro n'abandi bantu bashinzwe inganda, hakwiye kubaho amasosiyete 5-7 yihariye mu imurikagurisha ry'amatara muri Leta Zunze Ubumwe za Amerika. Bitewe n'imimerere itandukanye ya buri sosiyete, ingano iratandukanye, ariko ibicuruzwa bya buri mwaka by'isosiyete nini ni miliyoni 25 z'amadolari y'Amerika; ibicuruzwa byinshi bya buri munsi ni hafi amadolari y'Amerika 150.000.
Gusobanura Ibikorwa
Binyuze mu bufatanye n'ibitaramo bimwe na bimwe byo hanze, nyuma y'ibitaramo bimwe na bimwe birangiye, ushobora kugira imurikagurisha ryo kureba amatara. Fatanya n'amwe mu maduka y'ibiribwa kugira ngo ubone amafaranga menshi yihishe.
Inyungu ku irushanwa
Imaze igihe kinini igira uruhare runini mu bijyanye n'imurikagurisha mpuzamahanga, ifite inkunga ikomeye y'amafaranga, kandi ifite ubushobozi bwo gutanga umusaruro n'ibishushanyo mbonera nk'ibyo. Imiterere y'isoko ryayo muri rusange yafashe isura kandi ifite amamurikagurisha ahoraho akuze.
03 Isesengura ry'Isoko
Ukurikije ibidukikije by’ubukungu bw’isi n’iterambere ry’ejo hazaza, Leta Zunze Ubumwe za Amerika, nk’igihugu cyateye imbere cyane ku isi, imbaraga zo gukoresha no gukenera ibintu by’umwuka biri hejuru cyane kurusha ibindi bihugu, bityo turi muri iri soko. Ikintu gishobora kugira icyo gihindura.
Kubera icyorezo, imiryango myinshi y’Abanyamerika irimo kumenyera cyangwa kwemera guhaha kuri interineti, bityo ibicuruzwa byacu bikomoka ku bicuruzwa bito n’ibice bito byo gushushanya inzu cyangwa kuyitunganya bizamamazwa mu miryango y’Abanyamerika binyuze mu imurikagurisha no kugurisha mu buryo bwa interineti zitanga serivisi zo guhaha.
Binyuze mu imurikagurisha ry’amatara, tuzakora buhoro buhoro amakarita y’ubucuruzi ya IP meza nk'igikorwa gihagarariye imurikagurisha ry’igihugu ry’amatara. Dutanga kandi ibitekerezo byo gusobanura, gukwirakwiza siyansi, n’imyidagaduro, kugira ngo babashe kubona izina ryiza mu miryango y’abadafite abagabo no gushyira ahagaragara ibicuruzwa byacu byo kugurisha kuri interineti.
03 Isoko rya kabiri
Kopi y'imbonerahamwe
Kopera imishinga ishobora gukorwa neza muri Leta Zunze Ubumwe za Amerika mu bindi bihugu by'uburengerazuba ndetse no mu majyepfo y'uburasirazuba bwa Aziya. Harimo n'ibikorwa byo kugurisha no gucuruza kuri interineti.
Isoko rya kabiri
Suzuma ibicuruzwa byakoreshejwe kenshi hanyuma wohereze mu nkengero za Leta Zunze Ubumwe za Amerika ku giciro gito.
Imishinga ya Guverinoma
Kimwe n'imurikagurisha, duhuza ibyiza byacu mu gutunganya LED/CNC/gutunganya imiterere yihariye/ubugeni bw'icyuma/gushushanya/gushushanya amatara kugira ngo dutange serivisi za leta zo gushushanya amatara nijoro cyangwa serivisi zo gutanga serivisi ku isoko mpuzamahanga.
03 Ingano y'isoko ryitezwe (Amerika)
Imurikagurisha rya Noheli ku rwego rw'igihugu ryiteze inyungu ku matike
Agaciro k'umusaruro: miliyoni 50 z'amadolari y'Amerika (umwaka wose) Biteganyijwe ko muri Leta Zunze Ubumwe za Amerika hazabaho imikino 80 mu mwaka wose, aho abantu 30.000 kuri buri mukino, kandi igiciro cy'umuntu umwe ni amadolari 20 y'Amerika.
Andi mafaranga yinjizwa n'ibicuruzwa
Amafaranga yinjizwa agera kuri miliyoni 12 z'amadolari y'Amerika. Abashyitsi miliyoni 2.4 ku kwezi, aho impuzandengo y'amafaranga akoreshwa kuri buri muntu ari miliyoni 5 z'amayuan.
Andi mafaranga yinjizwa
Harimo inkunga, kwita amazina, ibitaramo n'andi mafaranga yinjizwa mu bucuruzi. Agaciro kabariwe ni miliyoni 5 z'amadolari y'Amerika.
Ingano yacu iteganyijwe
Agaciro k'umusaruro: miliyoni 1.8 z'amadolari y'Amerika (umwaka wose) Biteganyijwe ko muri Leta Zunze Ubumwe za Amerika hazabaho imikino 3 mu mwaka wose, aho abantu 30.000 kuri buri mukino, n'igiciro cy'umuntu umwe kikaba amadolari 20 y'Amerika.
Andi mafaranga yinjizwa n'ibicuruzwa
Igiciro giteganyijwe: US$450.000 Abashyitsi bose hamwe bagera ku 90.000, aho impuzandengo y'ikoreshwa rya yuan 5 kuri buri muntu
Andi mafaranga yinjizwa
Harimo n'ubuterankunga n'ibindi bikorwa hakurikijwe isoko ryacu. Inyungu iteganijwe ni $100.000
04 Urujya n'uruza rw'amafaranga
Gutegura Ikigega
Inkunga y'ibanze iteganyijwe ni amadolari y'Amerika 400.000
Igenamigambi ry'Ikigega
Kubaka itsinda no kubaka urubuga --100.000 Gutunganya ibicuruzwa no gutwara, gushyiraho no gusenya --200.000 Ibindi bikoresho bitandukanye --100.000
Gutangiza umushinga
Amafaranga ateganyijwe mu mukino wa mbere ni 500.000-800.000$. Umukino wa kabiri witezweho kwinjiza 500.000-800.000$. Umukino wa gatatu witezweho kwinjiza 500.000-800.000$. Hateganijwe ko hazashorwa andi mafaranga angana na 400.000$.
Amafaranga ateganyijwe yinjira
Amafaranga ateganyijwe mu mwaka wa mbere ni miliyoni 1-1.6 z'amadolari y'Amerika. Hateganijwe ko hazashorwa andi mafaranga angana n'ibihumbi 400 by'amadolari y'Amerika.
04 Kugenzura Ingaruka
Uburyo bwo Kugenzura Ingaruka ku Buryo Bwiza
1. Ubushakashatsi bwimbitse ku isoko no gushyiraho urubuga rw'itumanaho hakiri kare bishoboka mu ntangiriro. Banza ushore imari mu bushakashatsi ku isoko, kubaka itumanaho no kwamamaza. Teza imbere amasoko kandi ukuremo inkunga.
2. Guhindura ingamba ukurikije ubushakashatsi ku isoko. Ushobora guhitamo uburyo bworoshye bwo guhuza ibikorwa cyangwa gushora imari mu buryo bwigenga.
3. Koresha uburyo bushya, ibicuruzwa bishya, n'uburyo bushya mu ikoranabuhanga ryo gukora kugira ngo utange umusaruro mu buryo bunoze ariko ugabanye ikiguzi cyo gukora no gutwara ibintu.
Kora gahunda yo kubika no gutwara ibintu
Ingwate y'ibanze ikomeye ku imurikagurisha ry'amatara ni ukugira ububiko, ubushobozi bwo gutwara ibintu bugezweho cyangwa abafatanyabikorwa.
Hitamo neza ibicuruzwa kandi ubyamamaze
Urebye imurikagurisha ry’amatara mu rundi ruhande, amaherezo rizaba urubuga rwa mbere rwo kwamamaza ibicuruzwa byacu kuri interineti ku bantu bose (hashingiwe ku bikomoka kuri IP byihariye), kugira ngo twongere abakiriya barusheho kuba inyangamugayo no guteza imbere ibidukikije. Iterambere rihishe.
04 Ongera ubwiza bw'umuntu
Icyerekezo cy'ikigo
Tanga amabwiriza y'ubuyobozi bw'ibigo mu gihe gikwiye kugira ngo ushyireho umushinga uhuriweho n'amamurikagurisha, kugurisha no kongera kwamamaza kuri interineti, kandi utange inkunga yo hanze.
Kwamamaza Gushyushye
Shyiraho isura y'ikirango kandi ushyireho umushinga ukunzwe wo gutanga umushinga w'urugendo rw'ijoro rushimishije, rwihuse kandi rworoshye ku miryango n'urubyiruko, kugira ngo inshuti zose zitabwaho kandi zitwibuke.
Ongera ubushobozi bwo guhanga udushya
Koresha imiterere itandukanye n'iy'amatara kugira ngo wongere ubushobozi bwo guhanga udushya muri uyu mushinga, wemerere ba mukerarugendo kubona imishinga mishya ijyanye n'ingendo za nijoro no kuyobora imurikagurisha rigezweho cyane.
