HOYECHI · B2B Brand Playbook
Mashandisiro eKushongedzwa kweKisimusi Yekutengeserana kuratidza Chimiro Chako
Pindura kutanga:Tsanangura mhando yenyaya, isimbise negamba repakati, shandura nzira dzetsoka kuita "zvitsauko," uye ronga mwenje pfupi inoratidza inodzokorora paawa. Shandisa modular, yekunze-yakayerwa zvivakwa kuitira kuti chitupa chako chitaridzike, chinomisikidza nekukurumidza, uye mafoto anobwinya mumigwagwa yepamusoro.
Tora Brand-Fit Concept
Pakati & Zviratidziro Zvikuru
Bhurawuza Zvigadzirwa
Full Service & Operations
Pakati & Zviratidziro Zvikuru
Bhurawuza Zvigadzirwa
Full Service & Operations
Brand-yekutanga chimiro (matanho mana)
1) Tsanangura rondedzero
- Sarudza dingindira rinoratidza kukosha kwako (semuenzaniso, "kudziya kwemhuri," "unyanzvi," "kudada kwenzvimbo").
- Mepu 3–5 “zvitsauko” vashanyi vachafamba nepakati: kupinda → mugero → nzvimbo → yekupedzisira.
- Rongedza tembiricha yemavara, maumbirwo, uye typography cues kune yako dhizaini gwara.
2) Sarudza gamba repakati
- Sarudza hofori yeKisimusi kuratidzwa sechinhu chinoona anchor uye mufananidzo beacon.
- Wedzera zvisingaoneki logo/mavara kana zita reguta kuti urangarire pasina clutter.
- Ronga 2-3 yakagadziriswa kamera angles kune midhiya uye UGC kuenderana.
3) Shandura nzira kuita "zvitsauko zvemhando"
- Shandisa maarches, tunnel, uye migwagwa motif kutungamira kuyerera uye kutevedza nyaya.
- Isa mameseji emhando chete apo nguva yekugara yakakwira (mitsetse yekupinda, selfie bays).
- Batanidza meseji yese neine chinangwa chemufananidzo kumashure.
4) Rongedza chiedza chinoratidza
- Mhanya 10-15 maminetsi anoenderana anoratidza panguva dzinofanotaurwa (semuenzaniso, pamusoro peawa).
- Shandisa ambient ambient scenes pakati pezviratidziro kuchengetedza simba uye kugadzirisa mhomho.
- Ronga idents inotsigira yepremium show slots.
Brand expression toolkit (zvikamu & kushandisa-kesi)
Muti wepakati
- Sets toni uye palette yesaiti yese.
- Batanidza halo mhete, pixel ribhoni, kana branded toppers.
- Bhurawuza gamba zvidimbu
Lantern Story Sets
- Tsika IP, zvidhori zvemuno, uye mwaka mavara mavara.
- Kuvapo kwemasikati + kupenya kwehusiku = kushambadzira kwemazuva ese.
- Ona kuunganidzwa kwemwenje
Fiberglass Photo Furniture
- Logo-embossed mabhenji, zvihwitsi props, oversized tsamba.
- Yakasimba, UV-inodzivirira, inogoneka zvizere.
- Ongorora fiberglass
Chengetedza chinyorwa (kopi muchidimbu chako)
| Brand spec | Sarudzo | Notes |
|---|---|---|
| Core palette | Inodziya chena / inotonhorera chena / RGB set | Match brand PMS; define dimmer curve. |
| Typography | Kureba kwemavara & mitemo yekerning | Inoverengwa pa10-20 m; kuratidza brand toni. |
| Logo kushandiswa | Pamusoro pe toppers, arches, selfie props | Low-clutter placement; kuoneka kweusiku/masikati. |
| Ratidza purogiramu | Zviratidziro zveawa + ambient scenes | Zivisa nguva dzezviratidzo uye zvemagariro. |
| Zvishandiso | mafuremu asingadziviriri; dzakavharwa PSUs | Kuvimbika kwekunze uye kushandiswazve kwemwaka yakawanda. |
| Modularity | Dismountable zvikamu; yakanyorwa wiring | Kukurumidza kuisa; kutakura zvinhu uye kuchengetedza. |
| Service | Isa SOP + kugadzirisa chirongwa | Batanidza spare kits uye hotline windows. |
Kubva pane zano kusvika pakuvhura (nguva)
- Vhiki 1–2:Govera saiti mafoto; gamuchira iyo brand-fit pfungwa ine zone uye bhajeti mabhendi.
- Vhiki 3–6:Kiya magamba zvidimbu, mwenje seti, fiberglass props; simbisa chirongwa chekuratidzira.
- Vhiki 7–10:Kuvaka kwefekitari, pre-program mhedzisiro; bvumira zviratidzo zvevhidhiyo.
- Vhiki 11–12:Logistics, pa-saiti yekuisa, kuchengetedza kufamba, yakapfava yakavhurika.
Sei HOYECHI
Kuguma-kusvika-kumagumo kutumira
- Dhizaini → kugadzira → kuisirwa → kugadzirisa.
- Tsigiro yekushanda uye kutungamira pane-saiti.
- Ona nzvimbo yebasa
Injiniya yekunze-yakagadzirira
- Low-voltage LED masisitimu, akavharwa magetsi emagetsi, anotsiva ma module.
- mafuremu asingadziviriri; yakanyorwa SOPs yekuchengetedza uye kubvisa.
- Krisimasi magetsi mapoka
Quotable line:"Muti wako wegamba ndiyo mwenje, mwenje wako ndiyo nyaya, uye chirongwa chako chekuratidzira ndiko kurova kwemoyo kwechigadzirwa chako."
Tanga
- Sarudza yako yepakati
- Wedzera arches, tunnels, lantern seti
- Gadzirisa mufananidzo fenicha
- Kumbira hurongwa hwemhando
Nguva yekutumira: Oct-12-2025

